AI, Digital Transformation, and the Future of Organizations and Economies
15-16 May 2026 Emaa Business school Agadir-Morocco (Morocco)

Scientific Committee

 

HONORARY PRESIDENTS:

 

  • Dr. HMINA Nabil Président de l’Université Ibn Zohr Agadir (Morocco)

  • Dr. LAFOU Tarik Président d’EMAA Business School Agadir (Morocco)

     

ORGANIZING COMMITTEE

  • BELGNAOUI Lalla Touhfa
  • AIT OUFKIR Abdellah
  • EL HARRANE Mohamed Charif
  • BENYAHYA Kenza
  • CHBANI Zakaria
  • BOUDRIBILA Mouna
  • LAHBABI Youssef
  • GHRIB Nada
  • ELALAOUI ouissam
  • OUBAALI Farid
  • HARAMOUNI Loubna
  • Jalal OURAIGUA
  • HADAOUI Nisserine
  • JABBAR Hassan
  • OUTOUHAJ Farida
  • TAMANINE Reda
  • TERRAH Mohamed
  • FAHIM Ichrak

 

REVIEWING COMMITEE: 

 

  • ABDU SHAKUR Mahani binti Mohammad, Faculty of Economics and Business, Universiti Malaysia Sarawak (UNIMAS), Sarawak (Malaysia)

  • ABRIANE Ahmed, FSJES Agadir , University Ibn Zohr, Agadir (Morocco)

  • AIT OUFKIR Abdellah,  FSJES Agadir , University Ibn Zohr, Agadir (Morocco)

  • AJERAME Malika, FSJES Agadir , University Ibn Zohr, Agadir (Morocco)

  • AHMED Elsayed, United Arab Emirates University (United Arab Emirates)

  • BARAKAT Ouafa, ENCG, University Ibn Zohr, Agadir (Morocco)

  • BATRICH Hassan, FSJES, University Ibn Zohr, Agadir (Morocco)

  • BELGNAOUI Lalla Touhfa, EMAA, Agadir (Morocco)

  • BINGI Prasad, Purdue University, Doermer School of Business and Management and Marketing, Indiana (USA)

  • BINKKOUR Mohamed, FSJES, University Ibn Zohr, Agadir (Morocco)

  • DEBASIS Sanyal, Great Lakes Institute of Management, Gurgaon (India)

  • DUC Nguyen, EMLV Paris, Business School, Paris (France)

  • EL BADRAOUI Khalid, ENCG, University Ibn Zohr, Agadir (Morocco)

  • EL BAKKOURI Alae, EST, University Ibn Zohr, Guelmim (Morocco)

  • EL HARRANE Mohamed Charif, EMAA Business School, Agadir (Morocco)

  • ELKTIRI LAHOUSSINE, EST Sidi Bennour, Chouaib Doukkali University, El Jadida (Morocco)

  • EL OUAFA IDRISS, FLASH, University Ibn Zohr, Ait Melloul (Morocco)

  • EL OUIDANI Abdelkbir, FSJES, University Ibn Zohr, Agadir (Morocco)

  • ERIC HARVEY, Purdue Fort Wayne University, USA (United States)

  • FEHMI Chakib, University Paris Nord, France (France)

  • FRIMOUSSE Soufiane, University de Corse Pascal-Paoli, France (France)

  • HARAMOUNI Loubna, EMAA BUSINESS SCHOOL, Agadir (Morocco) 

  • Jalal OURAIGUA, EMAA Business School, Agadir (Morocco)

  • HADAOUI Nisserine,EMAA Business School, Agadir (Morocco) 

  • HACHMI Ben Ameur, INSEEC Grande Ecole (France)

  • HAITHEM Awijen, INSEEC Grande Ecole, France (France)

  • JOUAD SOUKAINA, ENCG, University Ibn Zohr, Dakhla (Morocco)

  • KAMRAN Khan, University degli Studi di Padova, Padova (Italy)

  • KARAMA Lalla Asma, ENCG, University Ibn Zohr, Agadir (Morocco)

  • KIRA JUMET, Hamilton College, USA (United States)

  • KOUKKOUS Abdelatif, FSJES, University Ibn Zohr, Agadir (Morocco)

  • LAFOU Tarik, EMAA Business School, Agadir (Morocco)

  • LAHBABI Youssef, EMAA Business School, Agadir (Morocco)

  • LAHFIDI Abdelhak, University Ibn Zohr, Agadir (Morocco)

  • LESTER MASSINGHAM, York St John University, United Kingdom (United Kingdom)

  • LINDSEY Greene, Doermer School of Business and Management and Marketing, Purdue University, Indiana (USA)

  • MD Akhtaruzzaman, Australian Catholic University (Australia)

  • MELISSA GRUYS, Purdue Fort Wayne University, USA (United States)

  • MIN (Anna) Du, Edinburgh Napier University (United Kingdom)

  • MOHAMMAD Ali Nasir, University of Leeds (United Kingdom)

  • MOUDJARE HELGATH Bybert, University Saint Jean Paul II, Yaoundé (Cameroon)

  • NAWAZ Ahmad, Shaheed Benazir Bhutto University, Pakistan (Pakistan)

  • NODIR Adilov, Doermer School of Business and Management and Marketing, Purdue University, Indiana (USA)

  • OUBAALI Farid, EMAA Business School, Agadir (Morocco)

  • OUENNICHE Jamal, MSc Business Analytics, University of Edinburgh Business School, Edinburgh (UK)

  • OUMLIL Rachid, ENCG Settat, Hassan I University, Settat (Morocco)

  • PASCAL Nguyen, University of Montpellier (France)

  • PERETTI Jean-Marie, University de Corse Pascal-Paoli, France (France)

  • RAHOUA Fatima, ENCG, University Ibn Zohr, Agadir (Morocco)

  • RACHDI Ahmed, Doermer School of Business and Management and Marketing, Purdue University, Indiana (USA)

  • RHERIB Nada, EMAA Business School, Agadir (Morocco)

  • SAIR Aziz, ENCG, University Ibn Zohr, Dakhla (Morocco)

  • SARAH Juidette, ENCG Casablanca, Hassan II University, Casablanca (Morocco)

  • SERGHINI Meryem, FSJES, University Ibn Zohr, Agadir (Morocco)

  • SHAHID Rasool, School of Management Sciences, Ghulam Ishaq Khan Institute of Engineering Science, Khyber Pakhtunkhwa (Pakistan)

  • SHUNSUKE Managi, Kyushu University, Fukuoka (Japan)

  • SKOURI Hassan, ENCG, University Ibn Zohr, Agadir (Morocco)

  • SULIMAN ALHAJRI Yousuf, Imam Mohammad Ibn Saud University, KSA (Saudi Arabia)

  • UL-MUJAHID SHAH Saif, University nationale des langues modernes, Islamabad (Pakistan)
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